The AI answering service for missed calls
The £15,000 phone call you never heard ring
When a customer calls and nobody answers, they simply ring the next business on the list. HiFrontDesk answers your missed calls 24 hours a day, tells callers honestly that it's an AI assistant, and emails you their name, number and what they wanted, before they've found your competitor.
Moments later, in the owner's inbox: Sarah, ending 394, Saturday opening and fitting
How it works
Up and running the same day
No new hardware, no number porting, no call centre. Three steps and every missed call becomes a message in your inbox instead of a customer somewhere else.
01
Divert your missed calls
One short code on your existing phone and you're done. Your number stays yours, and nothing changes when you do answer. Calls only reach HiFrontDesk when you can't get to them.
02
HiFrontDesk answers
Within seconds, a natural British voice introduces itself as your AI assistant, answers questions from your own website, and takes down exactly what the caller needs, confirming their number back digit by digit.
03
It's in your inbox
Their name, their number, what they wanted and the full transcript, usually before the caller has put their phone down. All that's left is the easy part: calling back someone who wants to hear from you.
Pricing
One plan, everything in
No setup fee, no contract tie-in, no per-call surprises. If one answered call a year wins you a decent job, HiFrontDesk has paid for itself many times over.
- Answers every missed call, 24 hours a day
- Takes several calls at once, so your line is never engaged
- Trained on your own website, so it knows your business
- Confirms callers' numbers back digit by digit
- Callback details and full transcripts emailed instantly
- Your own local phone number included
- Monthly rolling, cancel any time
Fair use of 1,200 answered minutes per month, then 12p per minute. Most businesses use a fraction of this.
Your demo
Hear it answer for your business
Tell us your website and we'll build a demo assistant trained on your actual business. You'll get a phone number to call, so you can hear exactly what your customers would hear. No commitment, and it usually takes less than a day.
Prefer to talk it through first? Email hello@hifrontdesk.com and we'll come straight back to you.
FAQ
Questions, answered
Will callers know they're speaking to an AI?
Yes, and that's deliberate. The assistant introduces itself as your AI assistant at the start of every call. Callers respond far better to honesty than to a voice pretending to be human, and it keeps you on the right side of your customers' trust.
Do I have to change my phone number?
No. Your number stays exactly as it is. You set a simple divert so calls only come to HiFrontDesk when you don't answer, and you can switch it off yourself at any time.
What happens if it can't answer a question?
It never guesses. If something isn't in your business's information, it says so honestly and offers to have your team call back, so the caller always leaves with a next step.
Does it make the callback itself?
Not yet. Your team makes the call, with the caller's name, number and question already in front of them. Most callers get a callback within the hour, which is often a better experience than they'd have had anywhere else.
What if two people call at once?
Both get answered. HiFrontDesk takes several calls at the same time, so your line is never engaged, even at your busiest moments.
How long does setup take?
Usually the same day. We train your assistant on your website, you set the divert, and you're covered from that moment on.
What about my callers' data?
You stay in control of your customers' data and we process it on your behalf, only to run the service. Call transcripts are kept for 90 days by default and then deleted. Full details are in our privacy notice.
Am I tied into a contract?
No. It's monthly rolling and you can cancel any time. We'd rather keep you by being useful than by small print.